Synopsis
A real-world business book for the explosion of eBay entrepreneurs! Absolute Beginner`s Guide to Launching an eBay Business guides you step-by-step through the process of setting up an eBay business, and offers real-world advice on how to run that business on a day-to-day basis and maximize financial success. This book covers determining what kind of business to run, writing an action-oriented business plan, establishing an effective accounting system, setting up a home office, obtaining starting inventory, arranging initial funding, establishing an eBay presence, and arranging for automated post-auction management.
Biography
Michael Miller is a top eBay seller and a successful and prolific author. He has a reputation for practical, real-world advice and an unerring empathy for the needs of his readers.
Mr. Miller has written more than 50 how-to and reference books in the past 15 years for Que and other major publishers. His books for Que include Absolute Beginner`s Guide to eBay, Absolute Beginner`s Guide to Computer Basics, and Absolute Beginner`s Guide to Upgrading and Fixing Your PC. He is known for his casual, easy-to-read writing style and his ability to explain a wide variety of complex topics to an everyday audience.
Mr. Miller is also president of The Molehill Group, a strategic consulting and authoring firm based in Carmel, Indiana. You can email Mr. Miller directly at ebay-business@molehillgroup.com. His Web site is located at www.molehillgroup.com. Absolute Beginner`s Guide to Launching an eBay Businessdownload دانلود ,كتاب eBooks , از گروه Business and Economics اقتصاد و بازرگانی كتابخانه اينترنتي دانش گستران جوان You Research From the Publisher
A real-world business book for the explosion of eBay entrepreneurs! Absolute Beginner`s Guide to Launching an eBay Business guides you step-by-step through the process of setting up an eBay business, and offers real-world advice on how to run that business on a day-to-day basis and maximize financial success. This book covers determining what kind of business to run, writing an action-oriented business plan, establishing an effective accounting system, setting up a home office, obtaining starting inventory, arranging initial funding, establishing an eBay presence, and arranging for automated post-auction management. Absolute Beginner`s Guide to Launching an eBay Businessdownload دانلود ,كتاب eBooks , از گروه Business and Economics اقتصاد و بازرگانی كتابخانه اينترنتي دانش گستران جوان You Research Table of Contents
Introduction 1
I Learning the Ropes 5
1 Reviewing eBay Basics 7
2 Using eBay`s Advanced Features 17
II Setting Up an eBay Business 27
3 Step One: Create a Business Plan 29
4 Step Two: Evaluate Your Funding Needs 41
5 Step Three: Deal with Business and Legal Issues 53
6 Step Four: Set Up a Record-keeping System 63
7 Step Five: Set Up Your Back Office 77
8 Step Six: Find and Manage Your Inventory 91
9 Step Seven: Research Other eBay Auctions - and Set a Pricing Strategy 105
10 Step Eight: Establish Your eBay Presence 119
III Managing Your Day-to-Day Business 125
11 Creating Item Listings 127
12 Managing Your Auctions 149
13 Managing Customer Payments 159
14 Managing Packing and Shipping 171
15 Dealing with Customers 193
16 Dealing with Problems 205
IV Moving from Seller to PowerSeller 215
17 Becoming an eBay PowerSeller 217
18 Making Your Auctions More Effective 225
19 Working with Photographs 247
20 Using Professional Auction Tools 265
21 Opening an eBay Store 283
22 Setting Up Your Own Web Site for Online Sales 291
23 Integrating eBay Auctions into an Existing Business 305
24 Promoting Your eBay Auctions 311
Advertising Your Auctions 315
Index 317 Absolute Beginner`s Guide to Launching an eBay Businessdownload دانلود ,كتاب eBooks , از گروه Business and Economics اقتصاد و بازرگانی كتابخانه اينترنتي دانش گستران جوان You Research Product Details
ISBN: 0789730588
ISBN-13: 9780789730589
Format: Paperback, 339pp
Publisher: Que
Pub. Date: November 2003
Sales Rank: 594,620
Series: Absolute Beginner`s Guide Ser. Absolute Beginner`s Guide to Launching an eBay Businessdownload دانلود ,كتاب eBooks , از گروه Business and Economics اقتصاد و بازرگانی كتابخانه اينترنتي دانش گستران جوان You Research |
